Everything to run your business

The whole back office, set up in one sitting.

Your website, online booking, payments, a customer-service chat that books jobs, reviews, and an AI mentor. All on the free plan. Pay just 5% when a customer pays you, upgrade to Pro ($29/mo) for leads, team, memberships, and marketing, or, if you're an established shop, Business (flat $99/mo) with no per-transaction fee and no per-seat charges.

The StartSmith dashboard showing a home-service owner's day: next job, revenue, reviews, and payouts.
🌐

Your Website, Built for You

Answer a few questions and walk away with a real website on your own address. Trade-specific, mobile-first, and built to get you found on Google and by AI assistants. We host it, secure it, and keep it current.

  • ✓ Trade-specific design
  • ✓ Live on your own subdomain
  • ✓ Found on Google + AI search
  • ✓ Free hosting, SSL included
  • ✓ Bring your own .com
  • ✓ Edit it just by chatting
📅

Online Booking

Share one link and customers book themselves into your open times, day or night. You collect deposits up front, reminders go out on their own, and a review request fires after every job. No more phone tag.

  • ✓ Customers book 24/7
  • ✓ Deposits via Stripe
  • ✓ Text + email reminders
  • ✓ Reschedule in a tap
  • ✓ Win back half-finished bookings
  • ✓ Auto review request after the job
🧠

AI Business Mentor

A mentor that knows your real numbers, your trade, and your city, and learns which advice you actually find useful. Ask about pricing, a slow week, or your next hire and get a straight answer in seconds.

  • ✓ Knows your real numbers
  • ✓ Learns from your feedback
  • ✓ Pricing + growth advice
  • ✓ Ask by voice or text
  • ✓ Backs answers with sources
  • ✓ There whenever you need it
💬

AI Customer Service

A chat assistant on your website that answers visitors from your real services and prices, books pay-later jobs right there in the chat, and texts you the second a hot lead comes in. Every conversation lands in your Inbox.

  • ✓ Answers from your real prices
  • ✓ Books appointments in the chat
  • ✓ Texts you every new lead
  • ✓ Whole chat saved to your Inbox
  • ✓ On by default, off in one tap
  • ✓ Working around the clock
💰

Estimates & Invoices

Send a professional estimate customers approve with one tap, then bill them when the job's done. Card payments run through Stripe, tax is handled, reminders go out, and there's a clean export for your accountant.

  • ✓ One-tap estimate approval
  • ✓ Card payments via Stripe
  • ✓ Reusable quote templates
  • ✓ Tax figured automatically
  • ✓ Payment reminders
  • ✓ CSV export for QuickBooks

Reviews & Reputation

Every finished job sends a review request by text and points happy customers straight to your Google listing. Your star rating shows on your site with the search markup that helps you rank. Reviews are the #1 local ranking factor.

  • ✓ Auto text review requests
  • ✓ Routes to your Google listing
  • ✓ Reply to any review
  • ✓ Star rating on your site
  • ✓ Review rich snippets for SEO
  • ✓ Holds low-star reviews for you
📥

Leads & Growth

Capture forms on your site text you the moment an inquiry lands. Seasonal blasts, win-back texts to customers who have gone quiet, ready-made social posts, and a weekly numbers email keep your pipeline full.

  • ✓ Lead-capture forms on your site
  • ✓ Instant owner text alerts
  • ✓ Seasonal SMS campaigns
  • ✓ Win back lapsed customers
  • ✓ AI-written social post drafts
  • ✓ Weekly performance email
📊

Business Dashboard

Today's jobs, who owes you, recent reviews, and the one move to make next, all on a single screen built for the truck. Revenue and bookings update as they happen.

  • ✓ Your day at a glance
  • ✓ Money owed up front
  • ✓ One-tap job actions
  • ✓ Live revenue tracking
  • ✓ Setup progress scoreboard
  • ✓ Made for your phone
🖼️

AI Image Studio

Generate a hero image or a logo in a click, or upload your own photos and sharpen them. Upscaling, background removal, and SEO alt-text are built in, and everything saves to your media library.

  • ✓ One-click hero images
  • ✓ One-click logo
  • ✓ Enhance + upscale photos
  • ✓ Background removal
  • ✓ SEO alt-text written for you
  • ✓ Your media library
🛡️

Licenses & Insurance

A checklist of what you need to operate legally in your trade and state, with links to where to file, cost and timing estimates, and a progress bar. Add your own items and track every renewal.

  • ✓ Trade + state specific
  • ✓ Links to where to file
  • ✓ Cost + timing estimates
  • ✓ To-do / doing / done tracking
  • ✓ Add your own requirements
  • ✓ Renewal reminders

Don't See What You Need?

We're always adding new features. Tell us what would help your business!

Get your first booking the same day you sign up.

Free until your first dollar, then 5%, or a flat $99/mo on Business. That's it.